Garett Noll

I think the icon is a bit chaotic but its a good concept

I think the truck should be removed It ruins the scalability and is kind of pointless. I like the letter mark! I think the letter mark should be in white when using a darker background like the green you have here.

i don't like how the logo and the type have two different shades of black. they might as well be the same. other than that, i like the design.

I like the proof of it actually embroidered on the mattress, however the logo and type have a lot of inconsistencies, for instance the weight of the line of the O/pillow is not the same as the text.

A main point of this logo was to be simple so it can be easily embroidered, I don't think this fits that. Removing the gradient and the extra lines at the bottom would be a good start towards simplifying it

the colors make me think of day. Second its driving crazy that the letters aren't in line

My only critique would be to make the icon a bit smaller when with the text, the weight of the lines in the logo should generally be pretty close to the weight of the text